Sora reinvents subleasing by enabling companies to make their unused office space profitable.

Their mission: to transform invisible spaces into a living, accessible ecosystem.

We supported them with branding, their website, and their product to bring this vision to life. Inspired by the sky and light, the identity embodies calm and serenity while playing with the balance between shapes and counter-shapes. The logo and icons reflect this flexibility: every unused space becomes an opportunity, every shape finds its place. As in Gestalt, emptiness reveals potential to be unlocked — a mirror of the turnkey support that Sora provides.